12 December, 2023

Best Sellers for 2023

As we venture into the latter part of 2023, it’s clear that this has been a big year for stubby holders. These beverage coolers have served their purpose of keeping our drinks cold and have become a canvas for expression and a medium for advertising. Below are the top 5 best sellers for 2023.

1. El Cheapo Stubby Holder

Key Features why it is a best seller

- Hand-cut edges: While this feature means the edges can be uneven, it also brings a handmade touch to each stubby, making every piece unique.

- Laminated open-cell foam material: This material not only ensures that your drink remains cold for a longer period but also provides a lightweight solution, making the stubby holder easy to carry around.

- 12 colour options: The wide variety of colours means you can choose one that best represents your brand or matches the theme of your event, adding a personalised touch to your promotion.

- Keeps drinks cold for longer: With the El Cheapo stubby holder, your beverage will stay chilled for an extended period, allowing you to enjoy your drink without the rush.

- Accommodates most stubby-sized bottles: Its flexible size makes it a universal holder for various bottle sizes, enhancing its utility.

- Easily portable due to flat packing: The design allows it to be packed flat, making it convenient for storage and transportation. It is ideal for events where many stubby holders must be distributed.

Detailed Overview of why it is a best seller
The El Cheapo stubby rose to prominence in 2023, becoming a favourite for businesses aiming to extend their brand’s reach in a fun and functional way. Whether it’s a relaxed gathering at a BBQ, a vibrant atmosphere at sporting events, or a jovial corporate picnic, this stubby holder stands as a testament to your brand's presence.

Its affordability makes it a champion for businesses on a budget, offering a promotional item that doesn't break the bank yet serves a functional purpose. While some may find the uneven hand-cut edges less refined, many appreciate the individuality it brings, making each holder distinct and adding a touch of authenticity and personality to your brand's promotional efforts.

Moreover, its functionality goes beyond just holding your drink; it promises to keep it colder for longer, thanks to the laminated open-cell foam material. This feature ensures that individuals can take their time enjoying their beverages, enhancing their overall experience.

The diversity in colour options — a whopping twelve — means that there’s an El Cheapo stubby for every occasion, catering to various preferences and themes. It opens up a canvas for businesses to get creative, allowing them to choose a colour that resonates with their brand identity or the event's theme, bringing a harmonious and branded touch to every gathering.

Another winning feature is its ability to accommodate most stubby-sized bottles, showcasing versatility and inclusivity in its design, a subtle nod to a brand that caters to all. Furthermore, its easy portability due to flat packing makes it a hassle-free choice for events, promising easy distribution and storage, and enhancing its appeal for large-scale events.

As we move into 2024, the El Cheapo stubby holder continues to be a beacon of relaxed and fun promotions, bringing brands closer to individuals in the most casual and enjoyable settings, one cold beverage at a time.

2. Sharleene Stubby Holder

Key Features why it is a best seller

- Over 40 colour options: With such a generous variety of colours, you can tailor each stubby to perfectly match your event's theme or your company's brand colours.

- Durable with stitched seams and a glued base: These design features ensure the stubby can withstand repeated use, maintaining its appearance and functionality over time.

- Large custom print area for detailed advertising: This attribute allows for a substantial amount of information or intricate designs to be printed, making your stubby holder a vibrant canvas for creativity and message articulation.

Detailed Overview of why it is a best seller
The Sharleene Stubby holder is the classic standard and continues to be a best seller year in and year out. It has carved out a space as a cherished keepsake that pairs functionality with a sentimental touch. At the end of 2023, they are still the go-to for significant personal events such as weddings, bucks, and hens nights, offering a special and utilitarian memento.

What sets the Sharleene Stubby apart is the broad palette of over 40 colour options it brings to the table. This rich variety not only aids in finding the perfect match for different themed events but also offers a personalised touch, encouraging individuals and companies to choose hues that resonate with their style, brand identity, or the emotional tone of the occasion.

Durability is a cornerstone of it's design, equipped with stitched seams and a glued base that are crafted to withstand the test of time. This ensures a product that retains its form and functionality with repeated use and stands as a lasting memory of the joyous occasions they commemorated, holding stories and experiences in its durable frame.

Moreover, the generous custom print area transforms each piece into a canvas for vivid storytelling. Whether it's a heartfelt message, a comical illustration, or detailed advertising, the large print area accommodates a variety of designs, allowing for a rich tapestry of creativity and individual expression to unfurl. It paves the way for intricate and detailed narratives to come to life, enabling a deeper connection between the brand and its audience or adding a personal touch to a momentous occasion.

The Sharleene Stubby emerges as more than just a beverage holder; it is a repository of memories, a canvas for artistry, and a beacon of individual expression. As it gracefully meets the dual role of being a functional item and a cherished keepsake, it promises to bring a personal touch to any occasion, etching special moments into its vibrant and durable fabric, and serving as a daily reminder of joyous occasions and fruitful collaborations.

3. Full Colour Sublimation Stubby Holder

Key Features why it is a best seller

- Allows for full-colour photo prints: Leveraging the full spectrum of colours, these stubby holders can render high-quality photo prints, turning every design into a vibrant masterpiece.

- Ideal for detailed graphical designs: Designed to accommodate complex and detailed graphics, it offers an expansive canvas for your creative needs.

Detailed Overview of why it is a best seller
Like the Sharelene, this is a consistent best-seller every year and it is easy to see why. It takes personalisation and brand promotion to unprecedented heights, offering a vibrant and visually appealing canvas that catches every eye. Catering to various occasions, from corporate events to personal parties, this stubby holder has been redefining how we add a splash of personality and charm to an event.

Standing at the forefront of its appeal is the ability to accommodate full-colour photo prints, a feature that unlocks limitless possibilities in design. Whether a vivid depiction of a new product for a launch event or a nostalgic or funny photograph for a personal celebration, the rich and detailed colour rendering ensures that every image stands out, vibrant and true to life.

Moreover, it serves as the ideal platform for showcasing detailed graphical designs. Businesses find it an invaluable tool in their marketing arsenal, using it to depict intricate layouts of company equipment or visually rich graphical designs that narrate the essence of their brand, fostering a deeper connection with the audience. Its high-quality printing capability ensures that every detail is captured with pristine clarity, promising not just a stubby holder but a piece of art that narrates a story with depth and detail.

But it isn’t just for corporate branding; it has also found a beloved place in personal events like bucks and hen nights. The freedom to print anything from baby photos to embarrassing old hairstyle pictures adds a touch of humour and a burst of nostalgia to the celebrations, evoking laughter and fond remembrances as people reminisce and create new memories.

It's not just a functional item but a canvas of expression, a narrator of stories, and a bearer of smiles, effortlessly merging utility with artistry and business with pleasure, promising not just a cold beverage but a warm, heartening experience steeped in vibrant hues and cherished memories - and that is why it will remain a best seller for years to come.

4. Team Stubby Holders

Key Features why it is a best seller

- Custom colours to match club themes: Tailor-made to mirror your club's distinct colours, enhancing team spirit and fostering a strong identity.

- High-quality 5mm neoprene material: Crafted with durable and insulating neoprene, offering a blend of longevity and optimum functionality.

- Baseless design: A unique feature that adds to its distinctive style while also facilitating easy handling and storage.

- Unique shirt design: A design that resonates with the sports spirit, adding a fun and thematic touch to the holder.

Detailed Overview of why it is a best seller
Australians love their AFL; this past year, they have come out in droves to support their favourite team. Team stubby holders have transformed how sports clubs forge connections with their supporters, serving as much more than just a utility item. These holders have become a beacon of team spirit, promoting solidarity and fostering a rich culture of camaraderie both on and off the field.

Central to its appeal is the ability to customise the holder in a palette of colours that perfectly match the club's themes, creating a visual representation of the club's identity and spirit. This detailed customisation reinforces the team's brand. It encourages fans and team members to carry a piece of their team spirit, nurturing a strong sense of unity and belonging wherever they go.

Constructed from high-quality 5mm neoprene material, they promise thematic resonance and a durable and functional accessory that stands the test of time, holding up robustly to daily wear and tear. The insulating properties of the neoprene material ensure that your beverage remains cold for a prolonged period, adding a touch of comfort to the exhilarating experience of enjoying a game.

The baseless design is not just a stylistic choice but one rooted in functionality, allowing for easy storage and handling, demonstrating a thoughtful approach to design that merges aesthetic appeal with practical utility.

But perhaps what sets these apart is the unique shirt design, a creative nod to the sporting spirit that it represents. This design element adds a playful yet thematic touch to the holder, turning it into a conversation starter. This statement piece evokes pride and a sense of belonging among the supporters.

5. Schooner Cooler with Lid

Key Features why it is a best seller

- Flip lid: A smart feature that protects your drink from bugs and dust and offers a distinctive element that sparks conversation.

- 5mm neoprene wetsuit material: Ensures durability and excellent insulation, maintaining the ideal beverage temperature.

- Wrap prints for promotion: Facilitates creative and comprehensive branding opportunities, allowing a larger surface area to showcase logos or promotional messages.

- Fits a Schooner glass: Specifically designed to hold a schooner glass perfectly, enhancing the drinking experience by keeping your beer cool for longer.

Detailed Overview of why it is a best seller
In a market bustling with promotional products, the Schooner Cooler with Lid has carved out a niche for itself, becoming a favoured choice for companies in the beverage industry and pubs seeking to add a touch of uniqueness to their promotional events and spaces, especially in vibrant beer gardens.

The flip lid stands as the star feature of this cooler, bringing in an element of functionality paired with a dash of innovation. It offers dual benefits – safeguarding your drink from unwanted intrusions from bugs and dust, while also serving as an intriguing talking point, encouraging conversation and engagement around the cooler and, by extension, your brand. It promises a hassle-free, enjoyable outdoor drinking experience, devoid of the common nuisances that often accompany it.

Crafted from 5mm neoprene wetsuit material, the cooler promises to be a long-lasting companion to your schooner glass, retaining the chilled temperature of your beverages for an extended period. The material lends the cooler a sturdy structure while also being adept at insulation, ensuring that the last sip is as enjoyable as the first.

Adding to its appeal is the provision for wrap prints, which offer expansive space for branding, thereby turning the cooler into a vibrant canvas that tells your brand's story through compelling visuals and messages. This feature turns the cooler from a mere utility item to a powerful promotional tool that effectively catches eyes and leaves a lasting impression.

Designed specifically to cater to schooner glasses, it ensures a snug fit, preventing any slips and spills, and preserving the effervescence and coolness of your drink for longer durations.

But perhaps the most salient feature of the cooler is its role as a conversation starter, a centrepiece that encourages interaction, laughter, and camaraderie. It is not just a promotional item, but a creator of experiences, fostering connections and crafting memories, one chilled drink at a time.

Conclusion
2023 has seen a surge in the demand for stubby holders that are functional and offer a canvas for expression and promotion. From personal events to corporate promotions, there is a stubby holder for every occasion, each bringing its unique touch to the table. As the year progresses, it remains to be seen which designs will top the list of the most loved stubby holders, but one thing is certain: stubby holders continue to be a popular choice for many.

The Stubby Holders Team